Toyota Safety Experiential Drive

How to Describe Benefits of 'Driving With Seat Belts On'

Toyota wanted to spread mass-market acceptance of hybrid and luxury vehicles by describing the benefits of driving with seat belts on and using airbag. Tagbin helped in making this event with a real time experience by setting up an interactive 360-degree virtual drive showing pros and cons of the seat belts.

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Get a Mind-Blowing Experience of a Virtual Reality Game

The idea of a virtual drive proved to be a great success. Tagbin helped in educating the public about Emergency locking retractors. This allowed driver seat belts to freely extend and retract with occupant movement and yet to lock the belt during a certain stroke or upon impact. Through this way, people got motivated to wear seat belts while driving. This entire idea got greatly accepted and appreciated by all.