Kingfisher Virtual Cricket Game

Building a connection between giants

Kingfisher was the official sponsor of IPL in 2013. It wanted to build camaraderie between the brand and the people through cricket. As a sponsor, by uniting cricket lovers with the game, they wanted to achieve brand promotion. Tagbin, with the help of Visual Reality headsets, teleported people to a virtually live cricket pitch and experience the thrill of the game.

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An Exciting Cricket Experience by Kingfisher

India is the land of cricket enthusiasts and the dream of playing the sport at cricket stadiums rests with many. Through the campaign, Tagbin provided this opportunity to cricket lovers, virtual but extremely exciting for the participants.