HDFC Liar Mirror - Campaign on Health & Fitness
HDFC life wanted to install a setup, which could help people realize importance of self-health and happiness.
Client
HDFC LifeLocation
Mumbai & New DelhiProject Execution Year
2018How HDFC Talked About Its Policy Benefits to People
The issue of inner health is one vital subject to apprehend. Tagbin described about an interactive technique via a LIAR MIRROR in cities like MUMBAI and DELHI. This interactive mirror talked to the people giving them a fun session performing famous movie dialogues.
People Learnt About Importance of Health and Fitness
While some viewers looked happy and fit, a mirror talked to them about importance of inner health and happiness. They even manifested themselves for a health plan that would suit their needs. Also, a message to have a FINANCIAL BACKING for unforeseen medical circumstances was duly explained.