Project: Interactive Social Media Game- Tweet GiftBox
Huawei wanted to amplify their reach to the potential buyers through bloggers for which they conducted a Pre-Launch Digital Footprint Event for Honor 6x Launch.
Tagbin created a Social Media amplification game called Tweet GiftBox. The Audience tweeted on #SWAGPHONEISCOMING activating the Spin of the Fortune Wheel on the screen.
The Tweet Gift box had 24 locked slots with Gifts in them. The random Slot number selected by the fortune wheel on the screen which opens the Lucky door automatically, unlocking the Gift for the Audience.
100+ Bloggers tweeted creating a Reach of 150,000+ people in just a single day.